a press release for the Lumia 920 pre-order that started just after midnight tonight for only $99.99. I couldn't decide on a color at first so slept on it and this morning I went on and ordered a cyan 920 at the full, non-subsidized price of just $450. AT&T stated they were offering a free wireless charging plate while supplies last and apparently supplies are already OUT! I just write yesterday about the Nokia accessory play and it seems the accessories, combined with the low price, may be enough to get people in the store.
From what I could find online (trying to confirm with AT&T), the Nokia wireless charging pad looks to have a cost of around $88 $49 by itself. It was not available anywhere on the AT&T site when I placed my preorder for the 920. I called customer service and they couldn't find it in their system either and there was nothing they could do since it was a limited supply offer. I am testing out a Fatboy pillow charging solution and will now have to pull out my Energizer Qi pad and test it since I apparently missed out on the free wireless charging pad from AT&T.
You may recall that I paid $820 for a 32GB iPhone 5 and when you look at my non-subsidized price of $497 (with taxes) you see that Nokia is pricing their device very competitively to try to gain customers. At $99.99 for a 2-year contract price, I hope Nokia is getting a good carrier subsidy or else they won't make money and will have a tougher time staying competitive. Then again, they need mind share to gain market share so that may be a risk they are willing to take
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